Social MediaApr 15, 20268 min readKamero Team
YouTube Shorts for Photographers: Grow Your Channel and Get Bookings
YouTube Shorts reach people who have never heard of you. Unlike Instagram, Shorts are pushed to new audiences based on content quality — a massive opportunity for photographers.
Why Shorts Over Other Platforms
- Discovery-first: Shown to non-followers based on content quality.
- Longer shelf life: Views for months vs 48-hour peaks on TikTok/Reels.
- Subscriber conversion: Shorts viewers subscribe and watch long-form.
- Google search: Shorts appear in Google results.
10 Shorts Ideas
- Photo reveal: BTS to final edit (10-15 sec)
- Camera settings breakdown with photo overlay
- Venue lighting walkthrough
- Gear in my bag tour
- Client reaction to photos (with permission)
- Before/after RAW to final edit
- One posing tip with result
- Event highlight montage (30 sec)
- Common mistake and fix
- Real-time delivery reactions via Kamero
Editing Tips
- 9:16 vertical, 1080x1920
- 30-60 seconds performs best
- Hook in first 2 seconds
- Text overlays for silent viewers
- End with follow CTA or question
Posting Strategy
- 3-5 Shorts per week
- Best times: 12pm-3pm and 7pm-10pm
- Descriptive keyword-rich titles
- Pin a comment with booking link
Converting Views to Bookings
- Website in channel description
- Mention your city in videos for local clients
- Create a "Work With Me" long-form video
- Respond to every comment
Start with one Short this week from your last event. The algorithm will do the rest.